Category Archives: Franchise News

Two Maids & A Mop Featured in Franchise Business Review Magazine

Franchise Business Review, a leading magazine dedicated to the franchise industry, recently published an article detailing questions for a franchise candidate to consider when evaluating different franchise opportunities. We were honored to be included within the article and excited to share our thoughts. In our opinion, one of the least considered attributes of a franchise opportunity is its ability to compete locally. We’ve always considered our business model to be our best competitive advantage since it’s not only proven, but different. There are so many cookie cutter options in the franchise industry and Two Maids & A Mop stands out clearly as a result. From our industry-changing Pay for Performance Plan to our focus on digital marketing, we’ve never stood still for too long because innovation and disruption has always allowed us to compete against bigger brands with substantially bigger resources. This willingness to disrupt not only makes us different, it also makes us the best choice for the consumer….and ultimately the local franchisee as well.

Competitive Advantage: “Look for a franchise that offers a business model that is so remarkable that local competitors can’t compete,” says Ron Holt, CEO and Founder of Two Maids and A Mop. “In addition to identifying a proven business model that offers a unique selling proposition, look for an internal infrastructure that provides top-notch support and a profitable business plan that will enable you to achieve a healthy bottom line. Finding a franchise opportunity that meets each of these three characteristics will help ensure long-term success.” Two Maids and A Mop offers both an owner-operator and a semi-absentee owner investment model. Its owner-operators work from their respective offices, while its semi-absentee franchise owners work from their homes.

Check out the article inside Franchise Business Review by clicking here.

Two Maids & A Mop Featured in Fox News

                                  Executives from Two Maids & A Mop Celebrate More National Recognition

Fox News recently caught up with Lee Sheridan, one of our newest franchise owners, to discuss his participation in the Cleaning For A Reason charitable program. Lee owns the Virginia Beach franchise and only opened his business a few weeks ago. In that short amount of time, he’s been fortunate to generate a ton of new business and now his business has received national coverage from a major news outlet. Congrats to Lee and best of luck building a fast-growing business in Virginia Beach!

Please click the following link to access the Fox News article: Two Maids Offers Free Cleaning Services to Women Undergoing Cancer Treatment.

Two Maids & A Mop Spring Cleaning Media Tour

Two Maids on TVThe Two Maids & A Mop brand has enjoyed a significant amount of media coverage during this spring cleaning season. The media coverage has included live TV performances, newspaper articles and even multi-segment TV features on the art of deep cleaning a home. We’ve always known that our franchisees and employees within the franchise network are superstars but the recent media blitz has proven that our people are hard-working folks that are truly excited about the growth of the Two Maids brand.

Keep an eye out in your own local market this springtime season for the great spring cleaning tips from the Two Maids family.

Two Maids & A Mop Named Top New Franchise by Entrepreneur Magazine

Two Maids & A Mop was recently ranked in Entrepreneur Magazine’s Top New Franchises list. This list recognizes the top 100 companies that have been franchising for five years or less, based on data submitted for Entrepreneur’s Franchise 500® ranking. Two Maids & A Mop ,which began franchising in 2013, was ranked #36 in this year’s exclusive list of fast-growing franchise brands..

“Our story started nearly fourteen years ago and consisted of a big dream combined with a lot of hard works,” says Ron Holt, CEO & Founder of Two Maids & A Mop. “We’ve grown from one mom & pop store into nearly 40 stores located throughout this country. Our story is so fun to remember but our future is even brighter. We’re so proud to be recognized in this exclusive group of brands.”

“There was an impressive number of new franchise concepts vying for a ranking this year,” says Jason Feifer, editor in chief of Entrepreneur Magazine. “These companies are already getting attention in the franchise world for their innovative products and services, marketing methods, and technologies.”

Entrepreneur’s 2017 Top New Franchises ranking was determined using the company’s Franchise 500 formula, which is a comprehensive evaluation of more than 150 data points in the areas of costs and fees, size and growth, franchisee support, brand strength, and financial strength and stability. Two Maids & A Mop’s position on the ranking shows that it is already off to a strong start on its franchising journey.

To view Two Maids & A Mop in the full ranking, visit this page for the full ranking. Results can also be seen in the April issue of Entrepreneur available now on newsstands.

COO David Luke Named Top 40 Under 40 in Birmingham

Birmingham Top 40 Under 40The Birmingham Business Journal recently announced their Top 40 under 40 professionals from the Birmingham area. Two Maids & A Mop is proud that David Luke was named to the 2017 prestigious group of young professionals. The home office celebrated David’s recognition by attending the festive banquet.

“One of the most pivotal moments in my professional career occurred when I decided to join Two Maids & A Mop,” said David Luke. “I joined this great company five years ago. Since that time, we’ve grown into a franchise network of 34 stores and been named one the fastest growing franchise brands in the country. I’m proud to call myself an employee, a brand ambassador and an owner in Two Maids & A Mop.”

Congratulations to David for his outstanding achievement. He’s been instrumental in developing our own proprietary software product and he’s worked tirelessly to build the brand into a national player. Here’s a link to the entire Birmingham Business Journal Top 40 under 40 list.

Two Maids & A Mop Celebrates Success At IFA 2017

Two Maids & A Mop Accepts Top Business AwardThe International Franchise Association annual conference was held this past week in Las Vegas. Business legends from various industries were in attendance to educate franchise brands on the evolving business community. Two Maids & A Mop was proud to be one of the 1,000+ brands attending the event. During the meetings, our brand was recognized as one of the top 200 franchise brands in the entire country. This is an amazing award; primarily because the selection criteria starts and ends with direct feedback from our current franchisees.

The idea to begin franchising the Two Maids & A Mop brand actually started at the IFA conference four years ago. “I learned so much during those three days of meetings and seminars”, said CEO & Founder Ron Holt.”The initial conference taught me everything from learning more about an FDD to learning how legends such as Fred DeLuca of Subway started his own franchise brand. The conference always teaches me something new that provides immediate impact for our entire franchise network”.

Everything from our Key Performance Indicators to our digital marketing strategy was born from meetings inside this business conference. It was a whirlwind of a week but the dividends will be paid out over many, many years for sure. We’re already looking forward to next year’s IFA conference!

Profiles in Success: Dirk & Jennifer Flad

Two Maids & A Mop of Northwest Florida
Dirk and Jennifer Flad joined the Two Maids & A Mop franchise family in late 2015. They came to our family in an unconventional manner; as they are the current owners of the original two stores in northwest Florida. These two stores represent so much history of the Two Maids brand and it was extremely important to locate the perfect owner to transition the corporate stores into franchised units. Make sure to check out this emotional and inspirational story that profiles the success occurring in Pensacola and Fort Walton Beach.

Please click this link to read the story.

Highlights from Two Maids & A Mop 2016 Pink Blazer Cruise

The Pink Blazer Club is the most exclusive, most honorable designation for any franchise owner in the Two Maids & A Mop network. To be included, a franchisee must be produce the best bottom line performance within its peer group. We define peer groups as stores that have been open for less than two years and stores that have been open for more than two years. This year’s recipients include franchise owners Wes & Jaime Kulaga of Tampa, FL and Jim & Krystal Torcivia of Knoxville, TN.

The Pink Blazer Club receives special treatment throughout the entire year as a result of its strong operating performance. Private fishing charters, exotic vacations, caribbean cruises, invite-only dinners and VIP tickets to special events are just a few of the rewards a Pink Blazer Club member can receive. Of course, one of the most attractive benefits is the pink blazer itself. It’s an honor to wear the blazer and everyone in our franchise family understands and respects the symbolism behind this unique jacket.

We’ve just returned from a caribbean cruise to Cozumel and are already looking forward to the next excursion. Check out the scenes from this year’s cruise and congratulations to this year’s Pink Blazer Club members!

The 12 Days of Franchising Tour Interviews CEO of Two Maids & A Mop

Ron Speaking at 2016 IFA ConferenceOur CEO Ron Holt was asked to participate in Franchise Interviews; a nationally recognized podcast dedicated to the franchise industry. Make sure to check out the podcast as Ron discusses the power of vision, the power of systems and the power of unit economics. According to Ron, “Almost every success that I’ve ever had since maturing into a adult started with one single vision. Nothing can ever guarantee your success but you can be guaranteed to fail without a proper vision”.

The podcast series is centered around the holiday season and offers listeners a free surprise gift. Today’s surprise gift is an exclusive interview with the Michael Gerber; the author of E-Myth; the franchising industry most heralded book on systems management and documentation.

Please take 15 minutes to check out today’s interview: Ron Holt Interview with Franchise Interviews Podcast.

Franchise Times Magazine Profiles the Two Maids & A Mop Story

Two Maids Home OfficeFranchise Times, the leading magazine serving the franchise industry, recently published a great article on the early days behind the Two Maids & A Mop brand. Our story is a true rags to riches journey and we’re honored to be included in such a prestigious publication.

Our founder’s story has always received great recognition that documented the difficulty of building a business with little resources. Ron’s story includes everything from odd jobs on the weekend to living an extremely frugal lifestyle. His passion of turning a small business into a national brand required serious dedication and grit. Those early life lessons continue to serve him today as the CEO of Two Maids & A Mop. Ron sums it best inside the article.

“Today Two Maids & A Mop is a multi-million dollar business, and yet Holt owns three pairs of shoes, one of which is flip-flops. “Once you become a frugal, obsessed person, you always stay that way,” he confesses. Holt is that guy who had a comfortable six-figure salary in corporate America, but harbored an insatiable entrepreneurial itch. In his case, he was a director of a lab for an international company. “It was a comfortable job with a nice career path,” he says. “I just wasn’t satisfied; I felt trapped.” Like most executives who cross over to the entrepreneurial side, he didn’t feel his ideas were being well-received by management. So on one particularly bad-traffic day, he made a life-changing decision all entrepreneurs do—to have no life. “Once I closed that car door, I became a different person,” he says. He decided it was the last time he’d feel so powerless—no matter how much he had to sacrifice in the process.”

Make sure to spend a few minutes reading the rest of the great article. We believe that you’ll learn a lot about our brand’s personality. Click the following link to access the article: Franchise Times Article.