Category Archives: Two Maids News

Two Maids & A Mop Named Top New Franchise by Entrepreneur Magazine

Two Maids & A Mop was recently ranked in Entrepreneur Magazine’s Top New Franchises list. This list recognizes the top 100 companies that have been franchising for five years or less, based on data submitted for Entrepreneur’s Franchise 500® ranking. Two Maids & A Mop ,which began franchising in 2013, was ranked #36 in this year’s exclusive list of fast-growing franchise brands..

“Our story started nearly fourteen years ago and consisted of a big dream combined with a lot of hard works,” says Ron Holt, CEO & Founder of Two Maids & A Mop. “We’ve grown from one mom & pop store into nearly 40 stores located throughout this country. Our story is so fun to remember but our future is even brighter. We’re so proud to be recognized in this exclusive group of brands.”

“There was an impressive number of new franchise concepts vying for a ranking this year,” says Jason Feifer, editor in chief of Entrepreneur Magazine. “These companies are already getting attention in the franchise world for their innovative products and services, marketing methods, and technologies.”

Entrepreneur’s 2017 Top New Franchises ranking was determined using the company’s Franchise 500 formula, which is a comprehensive evaluation of more than 150 data points in the areas of costs and fees, size and growth, franchisee support, brand strength, and financial strength and stability. Two Maids & A Mop’s position on the ranking shows that it is already off to a strong start on its franchising journey.

To view Two Maids & A Mop in the full ranking, visit this page for the full ranking. Results can also be seen in the April issue of Entrepreneur available now on newsstands.

Two Maids & A Mop Visits Silicon Valley

Two Maids GoogleplexMuch of the success generated by the Two Maids & A Mop business model is built around a strategic focus on digital marketing. We’ve built an internal team of software developers, web designers, organic SEO experts and digital media professionals that are employed to generate consumer leads in every single market. The lead generation and conversion statistics are literally eye-popping and we owe a tremendous amount of appreciation to the hard-working folks inside our home office for the great work. Our attention to the digital marketing world has always been laser focused as a result. Inside the home office, we work every day to improve the model so that even more consumer leads can be generated for our franchisees. And since almost all of our digital marketing vendors reside in Silicon Valley, we decided to bust through the front doors of big players such as Facebook and Google for face to face meetings.

Well, the plan worked and we enjoyed several hours of serious meetings with high-level executives inside both Facebook and Google headquarters. It was an amazing trip and we learned so much about the Silicon Valley culture and its expected future with digital marketing. We can’t wait to share our insights with our hard-working franchise owners. Go Two Maids!

Two Maids & A Mop Celebrates Success At IFA 2017

Two Maids & A Mop Accepts Top Business AwardThe International Franchise Association annual conference was held this past week in Las Vegas. Business legends from various industries were in attendance to educate franchise brands on the evolving business community. Two Maids & A Mop was proud to be one of the 1,000+ brands attending the event. During the meetings, our brand was recognized as one of the top 200 franchise brands in the entire country. This is an amazing award; primarily because the selection criteria starts and ends with direct feedback from our current franchisees.

The idea to begin franchising the Two Maids & A Mop brand actually started at the IFA conference four years ago. “I learned so much during those three days of meetings and seminars”, said CEO & Founder Ron Holt.”The initial conference taught me everything from learning more about an FDD to learning how legends such as Fred DeLuca of Subway started his own franchise brand. The conference always teaches me something new that provides immediate impact for our entire franchise network”.

Everything from our Key Performance Indicators to our digital marketing strategy was born from meetings inside this business conference. It was a whirlwind of a week but the dividends will be paid out over many, many years for sure. We’re already looking forward to next year’s IFA conference!

Profiles in Success: Dirk & Jennifer Flad

Two Maids & A Mop of Northwest Florida
Dirk and Jennifer Flad joined the Two Maids & A Mop franchise family in late 2015. They came to our family in an unconventional manner; as they are the current owners of the original two stores in northwest Florida. These two stores represent so much history of the Two Maids brand and it was extremely important to locate the perfect owner to transition the corporate stores into franchised units. Make sure to check out this emotional and inspirational story that profiles the success occurring in Pensacola and Fort Walton Beach.

Please click this link to read the story.

Highlights from Two Maids & A Mop 2016 Pink Blazer Cruise

The Pink Blazer Club is the most exclusive, most honorable designation for any franchise owner in the Two Maids & A Mop network. To be included, a franchisee must be produce the best bottom line performance within its peer group. We define peer groups as stores that have been open for less than two years and stores that have been open for more than two years. This year’s recipients include franchise owners Wes & Jaime Kulaga of Tampa, FL and Jim & Krystal Torcivia of Knoxville, TN.

The Pink Blazer Club receives special treatment throughout the entire year as a result of its strong operating performance. Private fishing charters, exotic vacations, caribbean cruises, invite-only dinners and VIP tickets to special events are just a few of the rewards a Pink Blazer Club member can receive. Of course, one of the most attractive benefits is the pink blazer itself. It’s an honor to wear the blazer and everyone in our franchise family understands and respects the symbolism behind this unique jacket.

We’ve just returned from a caribbean cruise to Cozumel and are already looking forward to the next excursion. Check out the scenes from this year’s cruise and congratulations to this year’s Pink Blazer Club members!

The 12 Days of Franchising Tour Interviews CEO of Two Maids & A Mop

Ron Speaking at 2016 IFA ConferenceOur CEO Ron Holt was asked to participate in Franchise Interviews; a nationally recognized podcast dedicated to the franchise industry. Make sure to check out the podcast as Ron discusses the power of vision, the power of systems and the power of unit economics. According to Ron, “Almost every success that I’ve ever had since maturing into a adult started with one single vision. Nothing can ever guarantee your success but you can be guaranteed to fail without a proper vision”.

The podcast series is centered around the holiday season and offers listeners a free surprise gift. Today’s surprise gift is an exclusive interview with the Michael Gerber; the author of E-Myth; the franchising industry most heralded book on systems management and documentation.

Please take 15 minutes to check out today’s interview: Ron Holt Interview with Franchise Interviews Podcast.

Two Maids & A Mop Named Top CEO in Birmingham

Two Maids & A Mop Home OfficeRon Holt, our CEO & Founder, has been named a finalist for the 2016 Top CEO in Birmingham for the second consecutive year. This is the highest, most distinguished award for the area’s most successful executives.

“I am so honored to be included in this prestigious group of business people”, said Ron Holt. “This is a personal award but it’s far from a personal achievement. I’d like to thank our staff inside the home office, our loyal franchisees and our nearly 400 hard-working employees throughout the franchise network.”

Two Maids & A Mop is widely recognized as the fastest growing cleaning company in the nation and attributes much of its success on its disruptive sales and marketing strategies. You can learn more about becoming the next successful franchise owner by visiting the franchise opportunity website.

Franchise Times Magazine Profiles the Two Maids & A Mop Story

Two Maids Home OfficeFranchise Times, the leading magazine serving the franchise industry, recently published a great article on the early days behind the Two Maids & A Mop brand. Our story is a true rags to riches journey and we’re honored to be included in such a prestigious publication.

Our founder’s story has always received great recognition that documented the difficulty of building a business with little resources. Ron’s story includes everything from odd jobs on the weekend to living an extremely frugal lifestyle. His passion of turning a small business into a national brand required serious dedication and grit. Those early life lessons continue to serve him today as the CEO of Two Maids & A Mop. Ron sums it best inside the article.

“Today Two Maids & A Mop is a multi-million dollar business, and yet Holt owns three pairs of shoes, one of which is flip-flops. “Once you become a frugal, obsessed person, you always stay that way,” he confesses. Holt is that guy who had a comfortable six-figure salary in corporate America, but harbored an insatiable entrepreneurial itch. In his case, he was a director of a lab for an international company. “It was a comfortable job with a nice career path,” he says. “I just wasn’t satisfied; I felt trapped.” Like most executives who cross over to the entrepreneurial side, he didn’t feel his ideas were being well-received by management. So on one particularly bad-traffic day, he made a life-changing decision all entrepreneurs do—to have no life. “Once I closed that car door, I became a different person,” he says. He decided it was the last time he’d feel so powerless—no matter how much he had to sacrifice in the process.”

Make sure to spend a few minutes reading the rest of the great article. We believe that you’ll learn a lot about our brand’s personality. Click the following link to access the article: Franchise Times Article.

Two Maids & A Mop Named Top Low Cost Franchise in America

Franchise

Franchise Business Review, a leading national franchise market research firm, has recently published its list of the nation’s Top Low Cost franchise opportunities. Two Maids & A Mop is excited to be included in the publication and proud to be the feature franchise concept on the cover of the magazine. The magazine reports that more than 11,000 franchise opportunities with a total investment less than $100K are currently available for development. The magazine conducts extensive research by speaking directly with franchise owners from every brand to compile the list of top franchises.

“It’s an honor to be included in this year’s list of top low cost franchises,” said Ron Holt, CEO & Founder of Two Maids & A Mop. “We’ve come such a long way since our early days and I’m so thankful that our current franchisees appreciate the brand and its operating systems. This particular recognition is extremely valuable since franchisee satisfaction is the primary criteria used during the evaluation of each opportunity.”

You can view the entire list of the nation’s Top Low Cost franchises by visiting the Franchise Business Review website.

CEO of Two Maids & A Mop Discusses The Story Behind The Brand

Ron Holt - Two Maids & A MopRon Holt, CEO & Founder of Two Maids & A Mop, went from managing chemists and engineers to cleaning dirty toilets … literally. Ron’s company has been ranked by Inc. Magazine as one of the fastest growing cleaning companies in the country for the past four consecutive years, currently boasting 31 fast-growing franchised units. His number one pivotal strategy for success is having grit … and not just the grit you clean up.

He lives and dies by this philosophy: “When you hit those moments when failure seems imminent, you’ve gotta have grit to fight through it. Money is less important than grit. From the highest level executive in the ivory tower to the lowest level employee, to succeed in business, you’ve gotta have some grit.” He was attracted to this “unsexy” industry and his reasons and strategy are fascinating.

If you want to learn more of the Two Maids story, if you want to learn how to motivate a blue collar staff, if you want to learn how to use grit to build a business into a nationwide brand, then make sure to check out this amazing interview.

Click RIGHT HERE to listen to the 30 minute interview.